Service Based Business E-Commerce
You might not think your service is often sold online but here are 3 reasons why you would possibly be wrong!
We've all seen how rapidly e-commerce has appropriated but many service-based small business owners and entrepreneurs are still gun shy about taking their business to the subsequent level online.
Whether you sell a physical product or provide a service you'll enjoy online sales.
In this post, we'll check out the barriers presented by e-commerce for service providers and the way many perceived obstacles are easily and affordably addressed by planning your approach sort of a pro (or with one) and using third-party tools that make the entire process much easier.
Want to use sponsored posts on Instagram to grow your business? Try our post: 3 Beginner Steps to put together Your Business on Instagram Using Sponsored Posts.
Here's 3 common barriers business owners face when contemplating adding e-commerce to their business tools:
1. you do not Sell a Product
Many businesses sell a service that can't draw a transparent line between the user and therefore the service.
Whether it's consulting, speaking, coaching, or the other industry where you're the merchandise, the perception is that e-commerce isn't something you ought to pursue.
In reality, you are doing sell something, but you will have to be an out-of-the-box thinker if you would like to use e-commerce to create your business and your personal brand.
Are you a consultant? Consultants tend to adapt to the project and use their experience to guide business owners or other service providers through a lengthy process that evolves because the problems are discovered.
Sometimes there are consistent problems that are encountered and that is where you'll see your opportunities.
If you see that company after company is hitting an equivalent wall and you've got helped previous clients get past it, then that solution is often a product you'll sell.
Get creative! Many successful apps started because someone such as you saw a chance nobody else was addressing and pounced.
This can be said for other service industries also. it isn't the sole approach though; if you are a coach or a speaker you've potential for e-commerce also.
Speakers and coaches undervalue themselves habitually. Your value is obvious to several other businesses who have hired you so understand that your personal brand makes an enormous impact.
Take that knowledge and monetize!
Write a book, have shirts and mugs printed, or check out the other thanks to turning your knowledge into tangible items. These might be promotional items or anything you think that of.
You'll then not only be making money through sales but building your brand at an equivalent time.
The big point here isn't to limit yourself to your service and to acknowledge the potential of your knowledge. If you're having issues with this, we have an excellent mentoring program that will assist you to discover the hidden potential for e-commerce your brand offers.
2. you do not Have the Time
This is the most important reason most of the people aren't getting into online sales.
The setup, the upkeep, and therefore the eventual product shipping all appear as if major time commitments.
The new reality of e-commerce for little businesses is this stuff takes little or no time.
The setup is often quick or takes an extended time and therefore the barrier will actually be you. Being overly picky about design elements or quirky functionality always hold businesses back.
Always put the stress on your business servicing the user.
Really all you would like to try to do is confirm your website can take and process an order and therefore the information and products are presented clearly with as few steps as possible for the user to finish their purchase.
Maintenance can vary and sometimes it is a good idea to start out things yourself then hire a 3rd party or freelancer to handle the upkeep.
Sometimes there's not much required aside from logging during a few times every week, though once you see it all working you will probably be inclined to see all the time (in an honest way).
Shipping is as easy as applying an app to print shipping labels then having the item picked up for delivery or taking the things to the post office.
Look at your potential profit margins and see what selling could mean for your business. you would possibly be surprised at what proportion revenue you're missing out on!
3. It's Too Expensive
This is a serious obstacle for several service-based businesses because they've seen how expensive it wont to be to urge into e-commerce, but it isn't anymore.
We checked out the barriers like making your service viable and the way time can think about it. Both indicate loss of revenue for the prevailing business if you split some time and begin-up some e-commerce.
In reality, it's unbelievably cheap to start out selling online.
Whether you select Woocommerce https://woocommerce.com/ for your WordPress website, open a Shopify https://www.shopify.ca/ store, or choose BigCommerce https://www.bigcommerce.ca/ you will not need to break the bank to urge up and running.
With Woocommerce the expense is whatever your professional web developer costs. this technique works with WordPress so if you're already up and running with WordPress then you're the cost will either be some time in trying to line it up yourself or the value of getting it done professionally.
Shopify and Bigcommerce both make it much easier but they'll also either got to be installed as a subdomain of your existing website or you will be fixing an entirely new one.
These two have near identical pricing starting at $30 per month and this includes your hosting. The lookout of everything like MasterCard processing and there's no shortage of apps to handle functionality not native to their platforms.
Taking this approach is going to be time-consuming though.
If you hire a knowledgeable developer for any of those systems, confirm they really know the platforms beforehand because they differ greatly right down to the programming languages they're built with.
Of course, there are many other options to think about like 1ShoppingCart or maybe Infusionsoft and Magento, which are considered to be higher-end options for large-scaled shops.
Ultimately, the short answer to the question is: no, it isn't too expensive. this is often because the worth range starts with FREE.
The real cost is some time and therefore the only risk is wasting it.
If you are doing elect to explore e-commerce as an option, put tons of your time into the design. Not only one day of grinding out ideas but weeks of spitballing and brainstorming.
Look around at what others in your industry have done and even more importantly what they've not done and plan everything out properly.
Hiring a knowledgeable business mentor to guide you'll be the simplest decision you ever made. you will be walked past the standard hiccups and hurdles and on your thanks to launching your e-commerce project much faster and with much less effort.
More and more service-based businesses are seeing the potential of e-commerce therefore the quicker you jump into the ring the higher. For many, the e-commerce even takes over because of the primary revenue driver.
Susan Friesen, founding the father of the award-winning web development and digital marketing firm eVision Media, maybe a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having a shortage of data, skills, and support needed to make their online business presence.
We've all seen how rapidly e-commerce has appropriated but many service-based small business owners and entrepreneurs are still gun shy about taking their business to the subsequent level online.
Whether you sell a physical product or provide a service you'll enjoy online sales.
In this post, we'll check out the barriers presented by e-commerce for service providers and the way many perceived obstacles are easily and affordably addressed by planning your approach sort of a pro (or with one) and using third-party tools that make the entire process much easier.
Want to use sponsored posts on Instagram to grow your business? Try our post: 3 Beginner Steps to put together Your Business on Instagram Using Sponsored Posts.
Here's 3 common barriers business owners face when contemplating adding e-commerce to their business tools:
1. you do not Sell a Product
Many businesses sell a service that can't draw a transparent line between the user and therefore the service.
Whether it's consulting, speaking, coaching, or the other industry where you're the merchandise, the perception is that e-commerce isn't something you ought to pursue.
In reality, you are doing sell something, but you will have to be an out-of-the-box thinker if you would like to use e-commerce to create your business and your personal brand.
Are you a consultant? Consultants tend to adapt to the project and use their experience to guide business owners or other service providers through a lengthy process that evolves because the problems are discovered.
Sometimes there are consistent problems that are encountered and that is where you'll see your opportunities.
If you see that company after company is hitting an equivalent wall and you've got helped previous clients get past it, then that solution is often a product you'll sell.
Get creative! Many successful apps started because someone such as you saw a chance nobody else was addressing and pounced.
This can be said for other service industries also. it isn't the sole approach though; if you are a coach or a speaker you've potential for e-commerce also.
Speakers and coaches undervalue themselves habitually. Your value is obvious to several other businesses who have hired you so understand that your personal brand makes an enormous impact.
Take that knowledge and monetize!
Write a book, have shirts and mugs printed, or check out the other thanks to turning your knowledge into tangible items. These might be promotional items or anything you think that of.
You'll then not only be making money through sales but building your brand at an equivalent time.
The big point here isn't to limit yourself to your service and to acknowledge the potential of your knowledge. If you're having issues with this, we have an excellent mentoring program that will assist you to discover the hidden potential for e-commerce your brand offers.
2. you do not Have the Time
This is the most important reason most of the people aren't getting into online sales.
The setup, the upkeep, and therefore the eventual product shipping all appear as if major time commitments.
The new reality of e-commerce for little businesses is this stuff takes little or no time.
The setup is often quick or takes an extended time and therefore the barrier will actually be you. Being overly picky about design elements or quirky functionality always hold businesses back.
Always put the stress on your business servicing the user.
Really all you would like to try to do is confirm your website can take and process an order and therefore the information and products are presented clearly with as few steps as possible for the user to finish their purchase.
Maintenance can vary and sometimes it is a good idea to start out things yourself then hire a 3rd party or freelancer to handle the upkeep.
Sometimes there's not much required aside from logging during a few times every week, though once you see it all working you will probably be inclined to see all the time (in an honest way).
Shipping is as easy as applying an app to print shipping labels then having the item picked up for delivery or taking the things to the post office.
Look at your potential profit margins and see what selling could mean for your business. you would possibly be surprised at what proportion revenue you're missing out on!
3. It's Too Expensive
This is a serious obstacle for several service-based businesses because they've seen how expensive it wont to be to urge into e-commerce, but it isn't anymore.
We checked out the barriers like making your service viable and the way time can think about it. Both indicate loss of revenue for the prevailing business if you split some time and begin-up some e-commerce.
In reality, it's unbelievably cheap to start out selling online.
Whether you select Woocommerce https://woocommerce.com/ for your WordPress website, open a Shopify https://www.shopify.ca/ store, or choose BigCommerce https://www.bigcommerce.ca/ you will not need to break the bank to urge up and running.
With Woocommerce the expense is whatever your professional web developer costs. this technique works with WordPress so if you're already up and running with WordPress then you're the cost will either be some time in trying to line it up yourself or the value of getting it done professionally.
Shopify and Bigcommerce both make it much easier but they'll also either got to be installed as a subdomain of your existing website or you will be fixing an entirely new one.
These two have near identical pricing starting at $30 per month and this includes your hosting. The lookout of everything like MasterCard processing and there's no shortage of apps to handle functionality not native to their platforms.
Taking this approach is going to be time-consuming though.
If you hire a knowledgeable developer for any of those systems, confirm they really know the platforms beforehand because they differ greatly right down to the programming languages they're built with.
Of course, there are many other options to think about like 1ShoppingCart or maybe Infusionsoft and Magento, which are considered to be higher-end options for large-scaled shops.
Ultimately, the short answer to the question is: no, it isn't too expensive. this is often because the worth range starts with FREE.
The real cost is some time and therefore the only risk is wasting it.
If you are doing elect to explore e-commerce as an option, put tons of your time into the design. Not only one day of grinding out ideas but weeks of spitballing and brainstorming.
Look around at what others in your industry have done and even more importantly what they've not done and plan everything out properly.
Hiring a knowledgeable business mentor to guide you'll be the simplest decision you ever made. you will be walked past the standard hiccups and hurdles and on your thanks to launching your e-commerce project much faster and with much less effort.
More and more service-based businesses are seeing the potential of e-commerce therefore the quicker you jump into the ring the higher. For many, the e-commerce even takes over because of the primary revenue driver.
Susan Friesen, founding the father of the award-winning web development and digital marketing firm eVision Media, maybe a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having a shortage of data, skills, and support needed to make their online business presence.
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